Digital Entertainment World 2016

Join moderator Mark Goodman for a discussion with the visual collaborators surrounding David Bowie’s album campaign including longtime artwork designer Jonathan Barnbrook as well as the creatives Carolynn Cecilia and Lawrence Peryer behind UNBOUND: A★INSTAMINISERIES who were given early access to the album to develop a unique original content series airing now on Instagram. The…

What’s a Click Worth? Measuring ROI for Web Advertising The internet in general, and the world wide web in particular, offers the advertiser many advantages over other media when it comes to planning, implementing and analyzing ad buys. Widely praised for its ability to offer sophisticated tracking and reporting schemes, the web is also criticized,…

Brand New Key Panel We are in the era of new models. Artists, managers, labels and promoters are finding new ways to reach fans. This panel will explore some of the new and exciting ways the stakeholders are taking control of their own destiny in breaking acts, selling tickets, building careers. Moderator: Lawrence Peryer, President,…

Taking place mere steps away from the iconic artist’s former NYC apartment at the Bowie 75 pop-up store, the night will include signature cocktails, hors d’oeuvres, spatial audio listening sessions in the Sony 360 Reality Audio studio, and a fireside chat and Q&A with Tony Visconti. “Perhaps the most impressive thing created as part of…

Artist-Fan and VIP Experiences Panelists: Dan Berkowitz Eddie Meehan Lawrence Peryer Doug Scott Moderator: David Marcus Tuesday, September 9, 2014 12:30 PM 1:30 PM Museum of Jewish Heritage, 36 Battery Place, New York, NY, 10280

Reimagining Pop-ups as Fan Hubs: Behind the Scenes of Bowie 75 Two mega trends are converging in the event world: Retailtainment and interactive museums for legacy cultural figures… like David Bowie. In this session, go behind the scenes of the Bowie 75 experiences in New York City and London that went above and beyond merch…